THE ON-PURPOSE MAN
A man on purpose and in service embodies clarity, focus, and alignment with his deeper calling. He is grounded in his values, driven by a sense of mission, and guided by a vision that serves both his personal growth and the greater good. His vocation becomes an extension of his purpose, where his skills, passions, and contributions intersect to create meaningful impact. He leads with integrity, embraces responsibility, and seeks to uplift and empower others, channeling his energy into work and relationships that reflect his commitment to something larger than himself.
This Transformational Coaching, and Business Development Program
is a bridge to a new way of life, and a new fully functioning business as a
MAN ON PURPOSE.
IS THIS FOR YOU?
This accelerator is designed to support two types of men ready to step into
purpose driven entrepreneurship.
I. Coaches, Facilitators & Practitioners Ready to Break Through Limitation
You are a coach, facilitator, or practitioner changing lives and delivering a positive impact in the world. But despite your expertise and dedication, something is missing, and you need support to take you to the next level. Does this sound familiar?
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You feel overworked and underpaid, struggling to find balance, affluence and a day-to-day feeling of alignment and fulfillment.
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You know your worth, yet hesitate to actualize the business of your dreams, attract the right clients and charge the premium rates your support is worth.
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You feel caught in transition and doubt, striving to find the confidence in yourself and your business capabilities to make your dreams a reality.
It’s time to step into your next level, where your impact, freedom and income grow without sacrificing energy or purpose.
IMAGINE:
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Creating a new brand identity, offering and business to do more with less—more impact and fewer hours.
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Confidently raising your rates, knowing you’re worth every dollar and attracting high-value clients ready to invest.
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Building a seamless business allows you to focus on what matters most.
II. A PROFESSIONAL MAKING A MID-LIFE PIVOT TO FREEDOM
You’re in a midlife pivot—career change, exit, or reinvention—and you want a business that fits who you are now. You’re ready to invest to do it right, once, and to run it with minimal daily effort.
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You want a build‑with‑you approach—offer, brand, website, and enrollment system—done right, once.
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You value simplicity: modern automations, clear SOPs, and lightweight delegation over busywork.
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You want premium clients and a calm, confident delivery rhythm.
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You prefer nervous‑system‑friendly execution—clarity, structure, accountability—rather than grind.
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You’re prepared to invest at a premium level to build a business—and a life—that actually fits.
THE JOURNEY
This is your ultimate six-month journey to create, launch, and scale a thriving, purpose-driven coaching, and facilitator business.
This is your ultimate six-month journey to create, launch, and scale a thriving, purpose-driven coaching, and facilitator business. The Man on Purpose journey is designed to:
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Help you break through self-sabotage and step into your full leadership potential.
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Define your most extraordinary zones of genius and build a thriving business around them.
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Guide you in building and launching a high-ticket coaching brand and program ready to sell within weeks.
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Position you as a sought-after leader in your field, consistently generating at least $120,000 annually in revenue.
By the end of our time together, you’ll have a FULLY OPERATIONAL BUSINESS complete with:
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A distinctive brand identity that aligns with your vision.
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A professionally designed website to attract and convert clients.
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A social media marketing and sales process to grow your audience and build authority.
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Personalized support from your dedicated business production team to ensure every detail of your launch is seamless.
Our clients have earned between $25,000 and $75,000 during the program alone, setting the foundation for long-term success.
THE PILLARS
Transformational Coaching:
Healing and Empowerment
This pillar focuses on personal growth, healing, and empowerment, ensuring that you build the confidence, clarity, and resilience required to thrive as a leader.
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Weekly 1 ON 1 Transformational Coaching
Receive personalized guidance to overcome personal blocks, heal past traumas, and step into your authentic leadership. Each session is tailored to address your unique hero’s journey, fostering deep self-awareness and empowerment.
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Actionable Assignments and Accountability
Gain practical exercises and structured follow-ups to help integrate transformational insights into daily habits and ensure steady progress toward personal mastery.
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Growth Resources
Access curated workbooks, guided meditations, and reflective exercises to deepen your journey of self-discovery and emotional intelligence.
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Unlimited WhatsApp Pocket Coaching
Receive real-time support five days a week for on-the-go solutions, breakthroughs, and clarity when challenges arise.
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90-Minute Somatic Visualization Onboarding
Begin with a powerful session that combines somatic visualization techniques with creative strategy planning to align your personal goals with your vision, creating a foundation for success.
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Somatic Breakthrough Sessions
(Three 90-Minute Sessions) Accelerate your healing with guided somatic practices that unlock your potential, release emotional blockages, and cultivate profound self-awareness. (Valued at $1,500)
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Community Membership to Thriving Founder
Enjoy one year of free membership to an exclusive community of like-minded individuals focused on empowerment, growth, and support.
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Personalized Rewards for Milestones
Celebrate your achievements with customized rewards that recognize your growth and success.
BUSINESS CONSULTING
This pillar equips you with the tools, strategies, and systems needed, as we build your sustainable and scalable business, ensuring operational excellence and financial growth.
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Weekly 1:1 Business Consulting
Work with seasoned industry & business experts to develop and implement strategies for marketing, sales, and operations that align with your goals.
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Branding, Marketing, and Sales Mastery
➣ Personalized Branding and Web Development: Collaborate with an award-winning Creative Director to create a compelling brand identity.
➣ Comprehensive Sales and Marketing Training: Develop conscious sales and enrolment techniques to achieve $10,000+ monthly revenue with integrity.
➣ Social Media Marketing Strategy:
Engage and grow your audience with a collaborative, done-with-you strategy.
➣ Full Brand Identity Development:
Create a cohesive corporate identity, including logo design, brand colors, and messaging.
➣ Professional Website Development:
Launch a professionally designed website optimized for lead generation and conversions.
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Leadership and Operational Essentials Kit
Receive a complete kit with templates and tools for calendar management, project tracking, and personal productivity to streamline your business operations.
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Backend Software and Systems Training
Learn to use essential tools like CRMs, project management platforms, and automation systems to optimize your workflows and save time.
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Dedicated Business Support Team
Work with a virtual business team that supports strategy development, implementation, and operational execution at affordable rates.
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Business Operations System and Training
Gain expertise in financial management, client onboarding and management processes, and program delivery logistics to ensure a seamless business flow.
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Exclusive VIP Discounts
Unlock special discounts on future programs, workshops, and retreats to continue advancing your business and personal growth.
YOUR LEADERSHIP TEAM
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David Pineo
David is a proud member of the Mohawk Nation in Ontario, Canada. His life journey has been shaped by profound teachings and ancestral wisdom, culminating in a vision quest in Costa Rica in 2019 that inspired him to transition from a finance career to guiding men worldwide on their paths of growth and transformation.
As a mentor and guide, David is dedicated to sharing the teachings he has received from his mentors and ancestors. He is the founder and co-guide of Men on Purpose, a private men's community that supports men on their Hero’s Journey, empowering them to rise into leadership and create lives of freedom. Through the Xpansive Warrior movement, David leads programs and retreats focused on rites of passage, masculine embodiment, conscious communication, leadership, and self-love.
Committed to empowering men and youth, David provides the tools and practices to help them step into their full potential and design the lives they desire. He currently resides between Toronto, Canada, and Costa Rica, continuing his mission to guide and inspire a global tribe of men.
DAVID PINEO
Aaron McLean
Aaron McLean is the Founder of Thriving Founders, a transformational business coach, award-winning creative director, and experienced facilitator with 20+ years leading teams across wellness, education, and technology. He founded and scaled product studios (Seed Interactive, Illumination Games), delivered national campaigns for leading brands such as Tim Hortons, and built learning and behavior-change experiences used by thousands in the education and wellness space.
His approach pairs disciplined business strategy with proven personal development—integrating leadership coaching, nervous-system tools, and practical operating systems—so clients gain clarity, momentum, and measurable outcomes. He has supported executives, founders, athletes, and creatives to launch offers, restructure businesses, and strengthen relationships while staying grounded and accountable.
Direct, compassionate, and results-focused, Aaron helps men step into mastery and freedom while building a thriving business.
AARON MCLEAN
HOW IT WORKS
The Hero’s Journey to Purpose
This 6-month roadmap is designed to take you on a heroic journey to build, launch, and scale a purpose-driven business. Each phase mirrors the Hero’s Journey, a time-tested framework of transformation, challenge, and triumph.
PHASE I : THE DEPARTURE
Answering the Call & Preparing for the Journey
Before any hero embarks on a journey, they must hear the call to adventure, prepare their mind and strategy, and meet the guides who will help them succeed. This phase is about building the foundation, gaining clarity, and taking the first steps toward transformation.
Month I: The Call to Adventure
Foundation, Clarity, and Leadership
Your journey begins here. You hear the call to step into leadership, align with your purpose, and build a thriving business. This stage is about preparing yourself mentally and strategically for the transformation ahead.
Month II: Meeting the Mentor
Offer Development & Brand Identity
Every hero needs mentors and guides to help them unlock their potential. This phase helps you refine your audience, craft your offer, and develop a brand that aligns with your purpose.
Phase II: The Initiation
Overcoming Challenges & Embracing Growth
This phase is where the hero crosses the threshold, stepping fully into the unknown world of action. It’s about launching, gaining visibility, facing obstacles, and refining skills.
Month 3: Crossing the Threshold
Program Creation, Beta Launch & Website
You step into action, moving from preparation to execution. Building your program, launching a beta, and designing your professional website are the symbolic acts of crossing into the unknown.
Month 4: Tests, Allies, and Enemies
Community Building, Visibility & Marketing
With new visibility come tests that challenge your growth. Some strategies work; some don’t. You find allies in your community and face obstacles in growing your influence.
Month 5: The Ordeal
Enrollment, Onboarding & Scaling
Every hero faces their greatest challenge—this is the turning point where obstacles must be overcome before scaling. The ordeal of handling sales, objections, and business logistics pushes you to grow into a leader.
PHASE III: THE RETURN
Claiming Success & Leaving a Legacy
After conquering challenges, the hero returns home transformed, bringing newfound wisdom and impact to others. This phase is about refining, scaling, and ensuring lasting success.
Month 6: The Reward & Return with the Elixir
Refinement, Scaling & Legacy
Having overcome the challenges, you reap the rewards of your efforts: a refined program, scalable systems, and a thriving operational business.
Step into Your Hero’s Journey.
Your Legacy Awaits.
DONE TOGETHER
With weekly clarity coaching sessions, accountability structures, and personalized
business development strategies, you’ll make fast, impactful progress. We’re with you every step of the way, ensuring you feel confident and capable as you integrate everything you’ve learned into your thriving business.
OUR GUARENTEE
Our commitment is to help you begin to earn back your investment and build recurring income by program launch.
If you complete the weekly actions and miss a milestone, we extend support at no extra cost until you do.
Milestones:
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By Week 8: Brand & website live (draft → publish)
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By Week 10: Booking system live; calls on the calendar
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By Week 16: First premium client enrolled
Milestones depend on action completion and timely approvals; details provided at onboarding.
TESTIMONIALS
Man On Purpose was the game-changer I needed to finally break through my self-sabotaging patterns. David’s guidance not only helped me step into my confidence but also gave me the clarity and tools to successfully launch my holistic health coaching business. Today, I’m helping clients transform their lives, and I owe so much of that to this program and the COMMITMENT david had for me to win.